European Rugby Broadcast Statement

BT and Sky have reached an agreement in principle concerning arrangements for the European Rugby Champions Cup and the European Rugby Challenge Cup competitions, which will be broadcast jointly


The pool matches would be shared equally, both will show two quarter finals each, one semi-final each and the final would be broadcast by both live. The 4 year agreement is subject to contract.

Simon Green, Director of BT Sport said: "It is fantastic news for rugby fans that we have reached a deal with Sky Sports. The game of rugby had to come first and both companies have recognised that by showing a high degree of maturity and flexibility. We are delighted with the deal that has been struck and are hugely excited about bringing live action from both tournaments to our TV customers.”

Barney Francis, Managing Director of Sky Sports, said: "This is a good day for rugby.  The agreement offers clarity for European rugby and enables the clubs to plan for the future.  With these new competitions, we're delighted our viewers can look forward to even more top-class European coverage across our platforms.”  
 
BT Sport and Sky Sports coverage (subject to contract):
  • 70 European Rugby Champions Cup matches would be shown live each season, 35 by each broadcaster.
  • Ten live matches would be shown each round of the pool stage, five each by BT Sport and Sky Sports. 
  • Both broadcasters would show live matches featuring English clubs each round.
  • For the European Rugby Champions Cup, BT Sport would have first picks and additional matches involving teams from the Aviva Premiership, while Sky Sports would have first picks and additional matches featuring clubs from Ireland, Wales, Scotland, France and Italy.
  • The reverse would be the case for the European Rugby Challenge Cup.
  • For the European Rugby Challenge Cup, BT Sport and Sky Sports would broadcast at least one match between them per weekend.
  • Live coverage from the knock out stages would be shared evenly, two Quarter Finals and one Semi Final each.
  • The Final would be shown live by both broadcasters.
  • Both broadcasters would share coverage of the play-offs for the final place in the European Champions Cup